Thursday 18 June 2009

Baby Gap by Stella McCartney

Gap has announced plans for a new childrenswear collection created for Gap by Stella McCartney. Expected to launch in late 2009, the collection will be carried in select Gap Kids and Baby Gap stores in the United States and Canada, the UK, France and Ireland, and Japan, as well as online in the US. (That's right, Greece is not on the list so far)

Stella McCartney comments, "For years now I've wanted to create a collection for kids, it's something I've often been asked about. I believe that this one off collaboration will be a great way for customers to be able to participate in the Stella McCartney brand.

I believe that kids clothing should be more accessibly priced, which is particularly important at the moment given the current climate. It's really exciting for us to do a boys and girls collection for the first time."

Just as I thought this one will not bring up the economic recess...

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