H&M against AIDS

Speaking of t-shirts and causes these days...

Some of the biggest celebrities from the world of fashion, music and style will be joining H&M and Designers Against AIDS (DAA) for Fashion Against AIDS, to help fight the disease and raise youth awareness.

Dita Von Teese, Katy Perry, Róisín Murphy, Estelle, Cyndi Lauper, N.E.R.D, Robyn, Yoko Ono, Yelle, Moby, Katharine Hamnett, Dangerous Muse, Tokio Hotel are the artists who have collaborated with H&M on designs for T-shirts, T-shirt dresses, vests and bodies.

25% of the sales price will be donated to youth HIV/AIDS awareness projects. The collection, in 100% organic cotton, for both guys and girls will be on sale in H&M’s DIVIDED department from today June 4 (Stadiou str. 49, Athens - Ag. Sofias 11 Thessaloniki).

*According to the H&M report, in the UK alone an estimated 80,000 people were living with HIV by the end of 2007. Worryingly, it is estimated that 28% of those were unaware of their HIV positive status.

Spread awareness but don't forget the action. Be safe.
Katy Perry
Robyn
Dita Von Teese
Cindy Lauper
Roisin Murphy
Katharine Hamnett (clear and loud: USE ONE. It may save your life...)